Affiliate Marketing Or
Market Your Own Products?
By: Jeff Smith
How should you organize your
online business?
Affiliate marketing seems to
make sense, its easy and low
cost
to start, and you can be up
and running within a few
days - but
the struggle is how to get
traffic and make my offer
different
than all the others?
On the other hand, creating
your own product is what you
may
really want to do, if not
for being so unsure about
what topic
to write about and finding
the time in your busy life
to get
started?
Let me share two important
true facts with you about
choosing
between affiliate marketing
and producing/marketing your
own products.
Tip 1: 99% of Successful
Online Entrepreneurs Do Both
Tip 2: Most Successful
Online Entrepreneurs Lead
With Their Own
Product To Build Affiliate
Business
Here's why.
Truly successful online
marketers look to
differentiate and dominate
a given niche demand within
a market.
For example, Steve Manning
offers a course on how to
write and publish
your book fast over at:
http://www.infoproductcreator.com/part/14days
There are many books and
experts that aim at teaching
people how to
write or get published.
Steve focused on opening the
doors to writing books to
the everyday
NON-writer. Simple
techniques that anyone can
use to put their ideas
into print.
Steve offers his own
product, but also
occasionally offers
affiliate
products that he feels make
sense for his audience.
Let's take another market -
Strength Training and
Fitness
Matt Furey (of
www.mattfurey.com) has come
from nowhere to dominate
his market niche in the last
few years with a combination
of his
own products, but also
offers many affiliate
products to his subscribers.
Affiliate marketing,
marketing your own products,
and for that matter
network marketing and
franchising are all just
business models.
No matter what the business,
what you really want to do
is dominate
your market with a
combination of hitting the
right demand and
meeting that demand in a
unique way.
You Want To Position
Yourself Between The
Challenges
And Solutions Within Your
Chosen Niche Market
Think of it this way.
You find an interesting
niche market and discover
they are challenged
by 3 main issues.
You know more about issue 1,
but less about issue 2 and
3.
So - you create a product
around solving issue 1 and
plan to address
issues 2 and 3 with
affiliate programs.
You lead with your product,
including a list building
campaign such
as a minicourse or
newsletter through which you
later market products
that fulfill issues 2 and 3.
Its really common sense when
you think about your
business in terms
of solving problems or
overcoming obstacles in a
given market rather
than lets market hot product
#1 because it seems like a
good affiliate
program.
If you are struggling with
what your business model
should be - don't
get caught in this trap.
Instead, find out what your
market needs,
then figure out the best way
to solve the problem for
them - either
through someone else's
products or your own.
Need help finding your niche
marketing, discovering
pockets of demand
or creating your own
products to lead into your
market - then the
answer can be found here:
http://www.infoproductcreator.com
About the Author
Turn Your Knowledge Into
High Profit, Hot Selling
Infoproducts
(Reports, Ebooks, Books,
Seminars, Courses, etc...)
Discover the
Formula For Creating Your
Own Infoproducts In This
Free 7-part
Formula Available Here:
http://www.infoproductcreator.com/ebook/
